FULL-SERVICE. FULLY OWNED. NATIONALLY DEPLOYED

Brand Activation Agency

Kombi & Co. is a brand activation agency headquartered in Sydney, delivering mobile activations, promotional sampling and experiential marketing campaigns across Australia. We own our fleet, customise every asset for your brand, and manage everything end-to-end — from concept and permits through to staffing and execution.

From national sampling roadshows to single-day pop-up activations in any city — we handle the strategy, the build, and the execution.

OUR artistry

Full Service Activation Specialists

MOBILE ACTIVATION SPECIALISTS

One team, end-to-end. We take the brief, build the concept, and deliver the activation — the custom assets, the venue, the crew, all of it. You approve it. We handle everything else.

CUSTOM
BUILDS

We design and build every asset, specific to your campaign. Custom vehicles, builds and fit-outs. Designed to stop people in their tracks and put your brand at the centre of it.

Venue Sourcing & Permits

We secure the sites and the permits, so your activation lands in the right place at the right time. Councils, approvals, logistics — leave the complicated parts with us.

Brand
Ambassadors

We staff every activation with people who represent your brand. Briefed, professional, and matched to your audience — the difference between foot traffic and real engagement.

OUR WORK

AUSTRALIA'S
BRAND ACTIVATION AGENCY

Every brief we receive gets built from scratch. The on-site environment, the custom promotional vehicle — all of it designed and constructed specifically for your brand and your campaign objectives.

We own our fleet of event vehicles, which means we control every aspect of the customisation. 

That’s how a product launch becomes a content moment. How a sampling campaign becomes a brand experience. How a roadshow becomes something people actually stop for.

We’ve built across every format — custom-wrapped promotional trucks, pop-up beach activations, integrated LED environments, mobile bars, DJ setups, and experiential installations. If you can brief it, we can build it.

We’re an experiential marketing agency that handles the physical execution — the builds, the logistics, the on-site execution, so your team stays strategic.

NATIONAL CAMPAIGNS

Your brand. Every major city. One agency managing the whole thing.

We plan the route, handle the permits, coordinate the assets and brief the teams — nationally. A brand activation in Melbourne, Brisbane or Perth gets the same end-to-end service as the Sydney campaign.

Case Study - COLGATE

Colgate‘s ‘Nature’s Extracts’ national brand activation campaign was aimed at launching their new nature inspired toothpaste. Our custom branded Kombi vans helped distribute over 10,000 samples in the hands (& mouths!) of smiling Aussies across NSW, VIC & QLD locations.

INFLUENCER MARKETING

We build the physical environment. Influencers bring their audience to it. The content creates itself.

From custom-branded promotional vehicles doubling as content studios to full location takeovers — we create the setup that makes influencer activations actually worth posting about.

Case Study - BEROCCA

Berocca celebrated their ’50 Years of Energy’ by fusing the concepts of Creativity & Music. It was an epic collaboration that involved our Kombi van doubling as a murial for ‘Mulga the Artist’ as well as a DJ Booth for Tigerlily.

 

The celebratory event created a huge buzz in the heart of CBD Sydney, as well as providing creative social content for the brand & influencers.

PRODUCT SAMPLING

Getting your product into the hands of the right people is still one of the highest-performing tactics in the playbook.

Our custom promotional sampling assets are built to stop foot traffic, create a moment, and put your product directly into the hands of your target audience — in targeted locations, across the country.

Case Study - MEAT MATES

Kombi & Co. and Meat Mates teamed up to curate a Pet Food Brand Activation in NSW & Victoria handing out goodie bags filled with pet food whilst treating pet owners with a delicious coffee. Our multi-functional Kombi Promotional Van doubled up as a Coffee Van as well as a Promotional Sampling Station attracting thousands of humans and their furry friends alike.

CUSTOMER ACQUISITION

The most effective customer acquisition isn’t digital-only. It’s physical, memorable, and measurable.

Our mobile activation fleet reaches your audience where they already are — universities, festivals, retail precincts, sporting events. We track what matters and report on matters for your brand.

Case Study - BUMBLE

Bumble‘s vision was clear – reach as many young millennials to download the Bumble app on their phones.  Our team curated a head-turning ‘Bumble Kombi’ which visited various Universities across Sydney, Melbourne & Brisbane, giving away free hot noodles as a reward for students downloading the Bumble App. The result?
An uptake of 1000’s of app downloads in 6 days, not to mention the organic social sharing & brand awareness for Bumble.

ENGAGE & EDUCATE

Some products need more than a sample. They need a moment of education.

We build mobile activation environments that let your team demo, explain and engage — face to face, in the right locations, with the right infrastructure around them.

Case Study - BOSE

We helped Bose set off to the iconic ‘Sculptures by the Sea’ annual event to promote their new Bose Frame by giving people an Audio Tour in a custom branded Kombi Van.

 Our custom build served as a 360° mobile billboard and a pop-up brand experience for beachgoers — see the full product launch activation.

customer reviews.

5/5

Ready to Activate?

Kombi & Co. assets – custom built for your brand.

Our agency manages every part of your activation — custom vehicles, branded experiences, design, venue sourcing and staffing.

Need a budget benchmark? Read this article.

FAQs

Kombi & Co. has been running brand activations across Australia for over 15 years. We own our event vehicles, customise every build for the campaign, and manage everything end-to-end — concept, permits, staffing and execution.
No rental markups. No third-party handoffs. Just a specialist team that’s done this long enough to know what works.

We’ve worked with all kinds of brands in almost every industry. From retail giants like H&M and Kate Spade to FMCG leaders like Colgate, from supermarket chains like Coles to financial institutions like Westpac, and from tech innovators like Bumble to lifestyle brands like lululemon – there isn’t much we haven’t seen. This diverse experience allows us to bring fresh, cross-industry insights to every project we tackle.

We run experiential marketing activations, branded pop-up events, promotional sampling campaigns and mobile marketing roadshows — nationally. Every activation is built and managed by our team, end-to-end. If it involves a physical brand presence in the real world, we can build it.

Kombi & Co. activates nationally. We run campaigns in Sydney, Melbourne, Brisbane, Perth, Adelaide, Gold Coast, Canberra and beyond. If your audience is there, we can be there. Our team manages all logistics, permits and staffing — wherever the campaign runs.

Most public activations require a council permit — and requirements vary by location, duration and footprint. We handle the entire permits process for every campaign we run. Venue sourcing, council approvals, site logistics — it’s all managed by our team so yours doesn’t have to touch it.

It depends on the campaign — and that’s not a dodge, it’s the honest answer. Scope, build complexity, number of locations, permits and staffing all affect the final number. A single-day pop-up and a six-city roadshow are two very different briefs.
What we can tell you: every activation is quoted specifically for your campaign. No day rates, no generic packages. Bring your brief and we’ll give you a real number.
For a detailed breakdown of what drives activation costs, read our guide here.

Yes. We can custom build activation environments and own a fleet of event vehicles that can be deployed across different cities and locations. We manage the full logistics — permits, staffing, routing and execution — nationally. One agency, one brief, one point of contact for the whole campaign.

This depends on the complexity of your campaign.

We’re pretty nimble, however giving us a bit of lead time helps us do our best work. Here’s a rough guide:

For Bigger Projects:

  • We usually need about 3-6 months
  • Think large-scale activations or nationwide tours
  • This gives us time to really customise things and get the right team together

For Smaller Stuff:

  • We can work with 2-4 weeks notice
  • Good for local events or simpler promotions
  • It’s tight, but we can make it happen

Keep in mind, these timeframes can shift depending on how busy things are and what exactly you need. If you’re planning something during a peak season, earlier is definitely better.

Sometimes.

We’ve pulled off miracles in as little as a couple of weeks!

Bear in mind there are several factors at play:

  • Seasonality: Peak periods might limit our flexibility, but we always strive to make it work.
  • Complexity: The more intricate the activation, the more time we ideally need. 
  • Scale: Nationwide campaigns naturally require more lead time than localised events.

Got a last-minute idea? Don’t wait. The sooner we start, the better your chances of turning your vision into a reality.

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